Mother Dairy has announced an increase in the retail prices of its liquid milk variants, with hikes ranging between Rs 2 and Rs 4 per litre. The new prices, which apply to the Delhi-NCR market, came into effect on Thursday, November 12, 2026. This move marks the latest price adjustment by the company, which is the largest supplier of milk in the region.
According to reports, the company was compelled to pass on a portion of the increased input costs to consumers as the procurement prices paid to farmers have risen. Mother Dairy typically transfers approximately 75 to 80 per cent of its total sales realisation directly to dairy farmers. While the company management did not provide a formal statement, a spokesperson declined to comment on the development.
The company maintains a significant supply network, selling approximately 35 lakh litres of milk daily within the Delhi-NCR market through its own retail outlets, general trade channels, and various e-commerce platforms. Across its entire operational footprint, Mother Dairy distributes more than 50 lakh litres of milk per day.
Following the revision, the price of full-cream milk (pouched) has increased to Rs 76 per litre from the previous Rs 72. Toned milk (pouched) will now retail at Rs 62 per litre, up from Rs 60, while bulk-vended toned milk has been raised to Rs 60 per litre from Rs 58. Additionally, the price for double-toned milk has been adjusted to Rs 56 from Rs 54, and cow milk now costs Rs 65 per litre, compared to the earlier rate of Rs 62.
Key facts
- The price hike of Rs 2-4 per litre for liquid milk variants became effective on November 12, 2026.
- Mother Dairy last implemented a price increase for its milk products on May 14, 2026.
- Full-cream milk (pouched) now costs Rs 76 per litre, while cow milk is priced at Rs 65 per litre.
- The company distributes over 50 lakh litres of milk daily across its entire network.
- Mother Dairy functions as a wholly-owned subsidiary of the National Dairy Development Board.
Background
Commissioned in 1974, Mother Dairy operates nine milk processing plants and four horticulture processing plants. Beyond milk, the firm markets edible oils under the 'Dhara' brand and offers fresh fruits, vegetables, and frozen products under the 'Safal' label. During the last fiscal year, the company recorded a 17 per cent growth in turnover, reaching Rs 20,300 crore.
Source: Economic Times, The Hindu
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